FIND LIFE INSURANCE
ux / ui design | web design | branding | graphic design | art directionThis project was developed for Pursuit Media Group, an online marketing company looking to expand their digital portfolio. The mission was to craft a brand focused on connecting insurance seekers and providers.
I was responsible for inventing the brand image and creating the site. The client was focused on ensuring a high conversion rate and I made that request fuel the direction of the project. Every aspect of the site was diligently researched. Making sure that each element guided users towards the intended locations. The site is both aesthetically pleasing and drives a high conversion rate.